Leadership:
Ensure the Topic to Be Spread is a Key Strategic Initiative of the Organization
Executive leadership must first determine if a particular set of improvements is of strategic importance to the organization before spreading them. If so, the improvements should be included in the organization’s strategic plan and then communicated throughout the entire organization. For spread of improvements to be successful, leadership needs to provide a clear and unambiguous message that the status quo is unacceptable and that the improvements to be spread are central to the future success of the organization.
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